A company called Lytro has just launched with $50 million in funding and, unlike Color, the technology is pretty mind-blowing. It’s designing a camera that may be the next giant leap in the evolution of photography — a consumer camera that shoots photos that can be refocused at any time. Instead of capturing a single plane of light like traditional cameras do, Lytro’s light-field camera will use a special sensor to capture the color, intensity, and vector direction of the rays of light (data that’s lost with traditional cameras).

[...] the camera captures all the information it possibly can about the field of light in front of it. You then get a digital photo that is adjustable in an almost infinite number of ways. You can focus anywhere in the picture, change the light levels — and presuming you’re using a device with a 3-D ready screen — even create a picture you can tilt and shift in three dimensions. [#]

Try clicking the sample photograph above. You’ll find that you can choose exactly where the focus point in the photo is as you’re viewing it! The company plans to unveil their camera sometime this year, with the goal of having the camera’s price be somewhere between $1 and $10,000…
Check out more sample photos here

Turns out that mysterious Leica camera spotted on British singer Seal was in fact a Leica that didn’t officially exist yet, but now it does: Leica has just announced the M9-P digital rangefinder. The new camera is basically the M9 with a few cosmetic changes — all the guts are identical. Like on the non-digital Leica MP, the traditional red dot is missing from the M9-P, which meant to give the camera an “understated appearance”.
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After having images of it leaked onto the Interwebs last week, Panasonic’s DMC GF3 Micro Four Thirds camera is now official. Like its predecessor, the GF2, the GF3 packs a 12-megapixel sensor, has a 3-inch LCD touchscreen, and shoots 1080p 1080/60i AVCHD video. In terms of differences, it has a faster processor that allows for faster autofocus times weighs 15% less, is 17% smaller, and is also even more simple than the GF2 — it lacks a hot shoe and has a pop-up flash there instead.
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The USPS has unveiled a new set of stamps called “Pioneers of American Industrial Design” that honors 12 of the most influential American industrial designers of the 20th century, and one of them is Walter Dorwin Teague:

Known as the “dean of industrial design,” Walter Dorwin Teague believed that good artistic design fit both form and function into a single aesthetic package. During his career-long collaboration with Eastman Kodak Company, he designed several popular cameras, including the 1934 “Baby Brownie” (shown on the stamp). [#]

Besides designing cameras for Kodak for 30 years, Teague also worked for the likes of Boeing and Texaco, becoming one of the most prolific industrial designers in US history.

Pioneers of American Industrial Design (via Popular Photography)

Observant Micro-Four Thirds fans recently spotted a strange looking camera in a promo video on YouTube (which was quickly taken down). The camera is most likely Panasonic’s new Lumix GF3, a camera that’s expected to be officially unveiled on June 13th. Its rumored to pack the same 16 megapixel sensor as the G3, not have a hot shoe, and to have a touchscreen-based interface. The company also seems to be taking the “large sensor in a small body” thing quite seriously — this camera is tiny!
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After photographs of the cameras were leaked back in April 2011, Sony has now officially announced its A35 translucent mirror camera to replace the A33 and the NEX-C3. The A35 has the same resolution as the A55 — 16.2 megapixels — and can shoot 1080/60 video and 7 frames per second for stills (though resolution is reduced to 8.4MP at this rate. ISO goes up to 25600, and there’s a large 3-inch touchscreen on the back. The A35 will be available in August for $600, or $700 if you want the standard 18-55mm kit lens included.
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The next time you’re planning a birthday party for someone who loves photography, try making a giant camera piñata using cardboard and paper-mache. You can fill it with candy and treats, or take your photo-geekness to the next level by filling it with photography-related gifts and accessories.
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Photographer Ian Richardson made this paper camera out of the novel Hard Times by Charles Dickens, with a small glass pot serving as the lens.
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Apple unveiled its new iOS 5 at the Worldwide Developers Conference 2011 today, which includes some notable upgrades to the camera functionality on the iPhone. First off, the volume up button now doubles as a shutter button, allowing the phone to be used more easily in a camera orientation. There’s also a new camera button on the phone’s unlock screen, letting you quickly switch to the app before a precious moment slips away. Finally, a AE/AF lock feature will allow you to tap any area on the screen to quickly determine the appropriate focus and exposure for that point.

Here’s a fun bit of photo history: did you know that back in 1982, Kodak attempted to introduce a cartridge film format that resembled a floppy disk? Each rectangular cartridge contained a circular film disc with 15 exposures, and the disc was rotated 24 degrees after each exposure to line up the next frame.

Disc film did not prove hugely successful, mainly because the image on the negative was only 11 mm by 8 mm, leading to generally unacceptable grain and poor definition in the final prints. The film was intended to be printed with special 6-element lenses from Kodak, but many labs simply printed discs with standard 3-element lenses used for larger negative formats. The resulting prints often disappointed the consumer. [#]

Disc cameras were made until 1989, but the film remained in production until 1998. With over 8 million Disc cameras made in the first year alone, it’s no wonder there’s plenty for sale on eBay for just a few bucks.

Image credit: Photograph by D. Meyer