A Handy Guide to Not Sucking So Bad on Instagram

New York City-based filmmaker Casey Neistat has strong opinions on social networks and how they should be used. His favorite one at the moment is Instagram, but he has a message for many of its users: “you’re doing it wrong.” The video above is his guide on how to “not suck so bad” with the photo sharing app. Don’t worry: it’s not about filters. (Be warned, though: there’s a bit of strong language).

You see, Instagram… it’s not about the pictures — it’s about the sharing. This is my family photo album from 1985. This album isn’t just precious because of the photography — it’s the documentation of life that makes me care. The magic of Instagram is that you get to peer into the lives of really interesting people.

As examples, he points to the Instagram accounts of rapper Rick Ross and singer Justin Bieber. While he’s a fan of both artists, Neistat says Ross is one that’s “doing it right”, as he regularly posts photos showing a ridiculous lifestyle that you don’t usually see. Bieber, on the other hand, floods his stream with photos of his own face.

(via Laughing Squid)